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GlennSotraz Mayıs 16, 2021

mens clothing

Motorcycles, outdoors, camping in one: New men’s specialty store coming to Myrtle Beach - Myrtle Beach Sun News

Posted: 17 Mar 2019 03:32 PM PDT

Motorcycles. Outdoors. Camping.

Those three words merged together incorporate the offerings at a new men's clothing, accessories and gift shop coming to Myrtle Beach this spring.

Rambler, advertised as a men's specialty shop, will open its second location in the Magnolia Row shopping center at the intersection of 44th Avenue North and Kings Highway in late spring. The original Rambler, a family-owned business, opened in Peoria, Illinois, nearly two years ago.

"We describe ourselves as a moto-vintage, outdoors-inspired men's specialty shop," said Brody Hillman, who is based in Myrtle Beach and will be the primary operator of the store as the rest of the family is in Illinois. "So it's got a vintage motorcycle vibe to it with a lot of heritage brands. There's a focus on American-made and higher-quality men's clothing and gifts and accessories, stuff that is made to last a long time."

Hillman said he, his dad and brother are all motorcycle riders who enjoy being outdoors and live for adventure. The products in the store — including clothing, leather goods, knives, blankets, books and more — are all items the Hillman men find useful.

"We just try to put together a bunch of stuff that we enjoy using," Brody Hillman said, adding that most of the merchandise they sell is made in the United States. "Essentially at the end of the day it's primarily men's clothing but with some gifts and accessories, so there's a little bit of something for everybody."

Much of Magnolia Row is still under construction, including Rambler's building, but stores that will inhabit the Charleston-inspired shopping center are starting to be revealed.

Hillman is hoping Rambler will be open by late April or the middle of May, but the timing will depend on construction progress. Nonetheless, he believes that when the store opens it will bring something never before seen in this beach town.

"The cool thing about bringing it here is it's brands that are very different and unique to this area," said Hillman, whose family also owns Random Boutique, which has locations at The Market Common and in Peoria. "We'll have stuff that you would have to go several hours away to find."

A locally-owned Southern pub called 44 & King is another business that has been announced for Magnolia Row and plans to open in April. Altogether, the shopping center — owned and spearheaded by Mayor Brenda Bethune and her family — is designed to pay homage to downtown Charleston, the mayor previously told The Sun News.

"I think as far as Myrtle Beach goes, the location for us is going to be killer," Hillman said. "So we're pretty stoked about that."

Louis Vuitton Men's Pulls Michael Jackson-Inspired Clothing, Condemns Alleged Abuse by the Singer - PEOPLE.com

Posted: 14 Mar 2019 01:26 PM PDT

Louis Vuitton Men's Pulls Michael Jackson-Inspired Clothing After Leaving Neverland Controversy | PEOPLE.com

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A Sea Change in Plus-Size Fashion - The Atlantic

Posted: 18 Mar 2019 06:44 AM PDT

On Friday, the Philadelphia-based clothing retailer Anthropologie did something that would have been nearly unthinkable for an aspirational brand even a few years ago: It added a plus-size clothing line. The collection, which is now available online and in 10 of Anthropologie's biggest stores, arrived complete with a New York City launch party, the support of plus-size social-media personalities, and plenty of sun-drenched photos. In other words, the launch was just like any major launch for an American fashion company. And that's exactly why it's so different.

I'm excited about Anthropologie's new line in a way that is, frankly, not journalistic. I've worn plus-size clothing my entire adult life, which means the overwhelming majority of fashion brands at any price level don't make clothes that fit me. I'm in good company: Almost 70 percent of American women wear a size 14 or above. The past decade of fashion has given those women little evidence that things would materially improve, with most plus-size options still occupying fashion's cheapest, most poorly made tier, and few high-quality options available beyond the simplest basics. But the new Anthropologie line has items that are interesting and fun. The garments are vibrant, like the striped, sailor-necked dresses and mustard-colored skirts with detailed embroidery.

This line appears to mark a sea change that's much bigger than one clothing line. Plus-size shoppers have been complaining about being left out of fashion for ages, but with the advent of social media, their complaints have gained both specificity and momentum online. As brands like Victoria's Secret have been forced to learn, consumers no longer accept whatever they're given.

Brands' responses to that pressure have been limited and fumbling, but it looks like Anthropologie might have done something that's been genuinely rare so far: Get it mostly right, on a big and expensive scale. In an industry dedicated to keeping larger women at the margins, it feels like those women are finally starting to win.

When a mass-market American brand starts a plus-size line, the process often follows a script well known to the women the company's intending to serve. First, the fashion press praises the company for its inclusivity as a set of T-shirts and jeans is unveiled. The line might include a few work-wear staples. If you're lucky, the brand offers you a coat. After that, nothing happens. The clothes rarely arrive in brick-and-mortar stores. The offerings don't expand much beyond neutrals and basics. The option to order the bigger sizes online disappears into a list hidden in a drop-down menu, if it's labeled at all. Buying plus-size clothes from these collections becomes an inscrutable online treasure hunt, and the pot of gold is a navy-blue T-shirt. Brands cite poor sales as a reason not to expand their line.

Fashion brands' recent, mostly half-hearted attempts at entering the plus-size market suggest a certain amount of fear on the part of those running the industry. American culture doesn't like fat people very much, and what if courting larger shoppers will make their stores seem uncool? For retailers that do much of their business in malls, those assumptions can make size expansion seem like an intolerable risk in an environment where many of them are struggling to find consumers in the first place. (None of the half-dozen mass-market American clothing retailers contacted for this story, including Anthropologie, responded to a request for comment.)

That's why Anthropologie's expansion feels like an inflection point. As mall brands go, the company's clothes are expensive, with dresses starting at about $150. The more aspirational a brand is, the smaller its size range tends to be. For many women, the company's clothes feel special, with bright colors and prints, trendy cuts, and fun details. They're clothes you wear to a party, or buy for a vacation you intend to Instagram heavily. They're clothes for the type of people that plus-size women aren't assumed to be.

Individually taken, these details are small. But the little differences in how Anthropologie has approached this launch each address common complaints frequently voiced on social media about other brands' size expansions. The collection has launched with more than 100 pieces and an explicit promise that more will be added, and all are things Anthropologie also makes for smaller shoppers, at the same prices. A link to shop the full collection is positioned prominently in the Anthropologie.com menu bar, and while you're browsing the straight-size assortment, pieces that are also available in the plus line are clearly marked. The line goes up to a size 26, even though many first-time size expansions tiptoe only so far as a 20 or 22.

Anthropologie's parent company, URBN, which also owns Urban Outfitters and Free People, didn't make this move in a vacuum. There's also good reason to suspect it didn't simply undertake this line's creation out of the goodness of its heart. Competitors' tentative moves into the plus-size market put companies that don't expand in an unflattering context, and amid the bumbling of traditional clothing brands, plus-prioritizing design and retail upstarts such as 11 Honoré, Universal Standard, and Premme have found a real foothold with shoppers. Their nascent success provides a proof of concept for corporate executives who had previously doubted that larger women would be willing to invest in nice clothes.

All this has happened, in no small part, because larger women consistently demanded nice things for themselves until it became riskier to deny them than to just make them some clothes. This pressure on brands to better serve a greater variety of consumers will likely only intensify, pulling more companies into the market.

Consumer choices aren't the be-all and end-all of social change, but how people dress has a meaningful impact on their life in a way that's often dismissed along with the fashion industry's frivolity. At its best, fashion is fun. It's a way to give visual form to your identity and tell people a little about yourself. But fashion, at its corporate core, is also about the maintenance of social hierarchies. The companies that dominate American malls and e-commerce help decide which bodies get to be perceived as professional or capable or sexy.

If your body falls outside the bounds of acceptability set by most clothing brands, there are only so many identities you get to express. Finally, the majority of American women are getting a better chance to look like the people they've always been.

We want to hear what you think about this article. Submit a letter to the editor or write to letters@theatlantic.com.
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